Fide Strategic Advisory
Strategic clarity and rigorous execution for growth-stage companies navigating operational complexity.
The Proposition
For mid-market companies who have scaled successfully but are now drowning in operational complexity — I provide the strategic clarity and rigorous execution needed to stabilize the present and secure the future.
Excellence · Purpose · Legacy
The Dual Competency
Most corporate executives cannot operate leanly. Most entrepreneurs cannot scale processes. I have proven I can do both — simultaneously.
20+ years managing $100M+ portfolios and critical infrastructure at Wells Fargo — navigating heavy regulatory environments (OCC), driving a $1B digital transformation program to 24% annual ROI, and scaling operations 18× during a global crisis.
$100M+ Portfolios · $1B Program DeliveryFounder who bootstrapped Dream Drop Lights to Top 10% Amazon seller status — managing international supply chain, customer acquisition, and profitability from zero. The scar tissue that only comes from building something real.
Top 10% Amazon · Bootstrap to ScaleWhat I Do
01
Sorting through competing initiatives, product lines, and investments to identify the path to profitability and sustainable growth. Clarity over complexity.
02
Building the operational frameworks — financial models, risk management, vendor strategy — that allow 10× growth without operational breakdown.
03
Turning good revenue into great margins through disciplined cost structure analysis and pricing strategy that founders often overlook at speed.
04
Rapid operational stabilization, post-acquisition integration, and regulatory scaling. Built for organizations that cannot afford to wait for normal timelines.
Ideal Client Profile
I work with founders and operators who have earned their growth — and now face the operational complexity that comes with it. You've built something real. The challenge is building the scaffolding around it before it outgrows you.
I'm not a rescue operation. I'm a Maximizer — I partner with strong organizations that want to become superb. If you're looking for someone to fix what should have been caught two years ago, I'm probably not your person.
Target: $10M–$100M revenue companies at scaling inflection points.
The Ethos
"Control without force. Trust without naivety. Build without bureaucracy."Fide Operating Principle
Maximizer
Strong into superb. Not interested in "good enough" — ever.
Long Horizon
10+ year thinking. Legacy, not quarterly optics.
Relationship First
Trust and story matter as much as the spreadsheet.
Operational Rigor
Enterprise discipline meets entrepreneurial speed.
Discretion
Intentional about what I build and who I build it with.
Engagement Models
Entry Point
A focused 90-day deep-dive into your operations, financials, and market position. I identify scaling cliffs, quick wins, and a clear 90-day roadmap before we commit to anything longer.
Project-based · Fixed scope
Ongoing Partnership
Quarterly board sessions + monthly check-ins + async support. 10–15 hours per month of focused strategic and operational guidance — without the overhead of a full executive hire.
$5K–$10K / month
Aligned Incentives
For select companies where I believe deeply in the outcome. Fractional COO responsibilities with a modest equity stake, structured for founder control and long-term value creation.
After 90-day paid engagement
Start the Conversation
Contact
I take on a limited number of engagements per year. The first conversation is free. If it's a fit, we'll define next steps. If it's not, I'll tell you — and probably point you toward someone who is.
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